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Top of the Search

About

Practical digital work, with Jon

Websites, business systems and local visibility, shaped around how your business actually works. Talk directly with Jon about the problem, then decide together what would be useful to build.

Discuss your projectView Case Studies

Understand the work first. Build something useful. Improve it together.

Jon Batten, founder of Top of the Search

Who you'll deal with

Jon Batten

Founder · Swansea, South Wales

Jon enjoys understanding how a business actually works, then building something useful around it. That might be a website, a practical tool for day-to-day work, or a clearer way for local customers to find the business.

Based in Swansea, Jon works directly with clients to shape the scope, review the work and decide what to improve next. There is no one-size-fits-all package: a small local business and a growing company may need very different solutions.

Google Digital Marketing certified.

Why Top of the Search exists

Good businesses can outgrow the tools around them

Sometimes the useful next step is a new website. Sometimes it is a small tool that makes an everyday job simpler.

  • A website that doesn't reflect what the business does today.

  • Customer enquiries scattered across messages and spreadsheets.

  • Too much time spent copying details, preparing quotes or chasing follow-ups.

  • Good work that isn't easy for local customers to find.

  • Existing tools that don't fit the way the business actually works.

The starting point is what your business needs: a website, a practical business system or local visibility work. We can discuss a focused project or a combination, without assuming you need all three.

How we work

Understand, plan, build and review

Modern tools help build and iterate efficiently. The decisions and reviews remain grounded in your business and the people using the solution.

  1. Step 01

    Understand

    Start with your day-to-day work, customers and priorities — not a predetermined set of pages.

  2. Step 02

    Plan

    Agree what would be useful, what can stay in place and a scope that fits the budget.

  3. Step 03

    Build together

    Build in practical stages, test against your real tasks and refine it with your feedback along the way.

  4. Step 04

    Choose the next step

    Choose optional support, further improvements or an agreed transition arrangement according to what you need.

Real work

Same process, very different businesses

Clinic and trade websites, measured local visibility work and a non-profit rescue platform. Different problems need different scopes, not an identical package.

Mi Boon Thai Massage website homepage: a full-width treatment room photograph behind the heading 'Thai Massage in Tunbridge Wells', with call-to-book and gift-voucher buttons and a 5.0 Google reviews badge.

Measured results

Thai massage and massage therapyTunbridge Wells

Mi Boon Thai Massage

Starting position
An established Tunbridge Wells massage business with a genuine trading history in local search.
What we did
Ongoing local SEO, service and location relevance on the website, and Google Business Profile optimisation kept aligned with it.
Results
Established performance data: 10,500+ organic clicks, 3,468 Google Business Profile interactions (March–August 2026).

Read the case study

Homeward Hound homepage showing its real orange logo, adoption navigation and Diva beside the heading 'From the streets to somewhere they can call home'.

Featured · Free non-profit project

Non-profit animal rescueRehoming across England, Scotland and Wales

Homeward Hound – North Macedonia & Romania

Starting position
No website: animal promotion lived mainly on Facebook, with an existing Google application form.
What we did
A public adoption website, private rescue admin and assisted social promotion tools, built around how the team receives animal details and photographs.
Results
Newly launched; no measured outcomes claimed.

Read the case study

Phoenix Aesthetics homepage: a dark editorial hero reading 'Natural-looking aesthetics, tailored to you', with treatment navigation and a book-a-consultation button.

Aesthetics and skin clinicSwansea

Phoenix Aesthetics

Starting position
An active Google Business Profile, so the clinic already existed in Google's local results.
What we did
A premium, editorial clinic website built on the same local SEO discipline we use for trades — treatment-led architecture, practitioner credibility and a clear route to booking.
Results
Results currently being tracked.

Read the case study

Gowerton Fencing homepage: a full-width photograph of a completed timber fence with the heading 'Fencing contractors in Swansea' and a get-a-free-quote button.

Fencing contractor, established 1997Gowerton, Swansea

Gowerton Fencing

Starting position
A Facebook page as the only online presence, which works for people who already know the business.
What we did
From a Facebook-only presence to a complete local search foundation: an eleven-page trade website, genuine project photography, a quote journey, and a Google Business Profile created from scratch.
Results
Results currently being tracked.

Read the case study

How we operate

Working principles

  • No fake claims

    We don't invent rankings, reviews or results. If we haven't measured it, we don't publish it.

  • A quote for your needs

    Understand the work first, then agree a straightforward quote based on scope and budget.

  • Client owns their domain

    Your domain remains your business asset.

  • The problem before the build

    Decide what would make the business work better before deciding what to build or how it looks.

  • Support by agreement

    Ongoing work is optional and shaped around the maintenance or improvements you actually need.

Tell Jon what would make your work easier

Explain what isn't working — your website, a time-consuming task or your local visibility. We’ll discuss what is worth improving.

Discuss your projectView Case Studies

Prefer a quick conversation? Get in touch.

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